Inspired, adapted from the book by Marty Cagan

- by David Kelleher

Marty Cagan is the founder of Silicon Valley Product Group, a group which he uses to share his extensive knowledge and experience in successful product development.

Inspired — How to Create Tech Products People Love, is a snapshot of 67 chapters, each one as relevant as the next, of what you need to know to create successful technology products.

Working as a product manager today, I have written a summary taking in the learnings that have been most important to me in reading Marty’s truly inspiring book. I hope you will learn something too!

Scaling for Success

During rapid growth stage there are normally a lot of people around to help get the work done, including usually in the region of hundreds of engineers. Yet the signs of organisational stressors are everywhere.

Product teams can easily lack a holistic view of product and miss the big picture. They find it hard to see how their work contributes to the overall goals of the business and struggle with what it means to be an empowered and autonomous team that has the potential to add real value to the mission of the company.

Being part of a growing company that is developing products with a positive impact on the world and those…